All projectsFIELD NOTE 11 / 2026
AI Marketplace & InfrastructureRAVAND.STUDIO / PROJECT 11

HMAI — A Marketplace for AI Models and Subscriptions

HMAI brings AI models and subscriptions into one Persian marketplace. Ravand designed a connected journey for comparing plans, purchasing access, and tracking orders and renewals.

Ravand roleStrategy, design, engineering, and release
EngagementIn development
Accountable team3 people
DeliveredShipped
SPECIMEN / 11202611ROOT / BRANCH / OUTCOMEHMAI — A Marketplace for AI Models and Subscriptions
مدل‌ها و اشتراک‌ها

Models and subscriptions in one market

In development

Engagement

5

Technology & infrastructure

01
ROOT / THE PROBLEM

The problem

Buying and using AI was split across websites, accounts, and payment flows, leaving model choice and activation to the user.

Research, product behavior, and operational data stayed connected through one shared account of the outcome.

CONSTRAINTS OBSERVED
  1. 01Move operational complexity behind one shared model
  2. 02Make impact observable from day one
  3. 03Protect user trust and clarity
02
BRANCH / THE RESPONSE

The response

We designed HMAI as one connected market—from model discovery and comparison to checkout, activation, and order management.

STEP 01

Model catalog

Discover and choose

STEP 02

Secure checkout

Buy the right plan

STEP 03

SSO

Enter without signing in again

03
OUTCOME / MEASURED

The outcome

The path from choice to access became shorter and traceable: users choose once and reach the purchased service quickly.

01

Choice in one place

02

Access flow

03

Order panel

SYSTEM MAP / 04 LAYERS

System map

The system moves from product catalog to plan selection, checkout, subscription creation, and secure handoff to the platform.

LAYER 01

Catalog

Models, products, providers

LAYER 02

Checkout

Configurable payment rails

LAYER 03

Access

Activation and SSO

04
PROCESS / In development

Build process

We simplified the purchase loop first, then connected product data, pricing, payments, and activation into one flow.

01 / ROOT

Discovery

Categories and product pages

02 / TRUNK

Purchase

Plan, period, and checkout

03 / BRANCH

Post-purchase

Orders and platform entry

Principles

PRINCIPLES / 03
01

Comparability

Price and performance together

02

Trust

Clear payment and status

03

Speed

Minimize time to access

01
MODULE / RESOURCES

Resources

HMAI’s main paths for model discovery, product purchase, and order tracking are available across the web experience.

01Products/productsravand.studio02Models/modelsravand.studio03Orders/panel/ordersravand.studio
02
MODULE / STACK

Technology stack

Product catalog, dynamic pricing, checkout, subscriptions, and SSO work together as a marketplace foundation.

Catalog and CMS

Manage models and products

Commerce

Plans, periods, and checkout

Activation

Subscriptions and SSO

DELIVERY LEDGER

Delivery ledger

The delivered experience connects discovery, checkout, activation, and order management, with room to grow across more models and products.

Model discovery01
Checkout and activation02
Order dashboard03

The next problem can take root in one clear conversation.

If your problem sits between product, engineering, and growth, let us define it precisely together.

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